just get in the water

You don't need a special outfit. You don't need to know how to pose. You don't need to be comfortable in front of a camera. You just need to show up and get in.

Float+Flo documents real people in real water — beaches, springs, and pools across Tampa Bay. No flowy fabric required. No experience necessary. Just you, the water, and whatever happens when you stop overthinking it.

Early morning sessions are preferred. The light is dreamier, the water is calmer, and the beaches are yours before anyone else shows up.

choose your water

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1 hour / 20 edited images / online gallery delivery

A woman with long blonde hair and a young girl with brown hair in the water at a beach during sunset, with houses and palm trees in the background.

BEACH SESSION
$525


Four Tampa Bay beaches to choose from — all within an hour, all worth the early alarm. Pass-a-Grille, Treasure Island, Davis Islands, and Ben T. Davis. Don't see yours? Reach out.

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A woman with dreadlocks swimming underwater in a pool, wearing a red swimsuit and smiling.

PRIVATE POOL SESSION
$525


No parking lots. No strangers. No seaweed. Just you, your pool, and whatever happens when you get in. Available for client-owned pools within 30 minutes of Tampa (33604). Your water, your backyard, your session.

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A woman underwater in a bikini, embracing and kissing her partner in a shallow, clear body of water.

SPRINGS SESSION
$645


Crystal clear water, otherworldly light, unforgettable images. Available at Rainbow Springs, Lithia Springs, and Gilchrist Blue Springs. Location based on availability and season. The drive is worth it. So is the cold.

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book now 
group add-ons
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Up to 2 people……………………….…included
Family (3-5 people)……………………….+$100
Large group (6+)………………………..…+$200

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let’s chat

We'll start with a quick consultation to talk about your vision and what you want to remember.

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the vibe

We plan around the light, the tides, and the kind of experience you want to have.

get in

We'll play, explore, and I'll document the in-between moments-the real ones.

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the gallery

You'll get a curated gallery of images that feel like you, delivered to your inbox.

faqs

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  • Whatever you'd actually wear to the beach or pool. Swimwear, board shorts, a cover-up — whatever makes you comfortable in the water. We're not going for a styled shoot. We're going for real.

  • Nope. Some of the best shots happen at the surface, half in and half out. You set your own comfort level and we work with it.

  • Good. Uncooperative kids make the best photos. We're not looking for everyone smiling at the camera — we're looking for what actually happens when your family gets in the water together.

  • Through the contact page or by DMing @floatandflo on Instagram. A 50% retainer is required to hold your date. Remaining balance is due day of session.

  • Your gallery will be delivered via an online link within 2 weeks of your session. You'll be able to download, share, and print directly from there. Honestly it'll probably be sooner than that.

  • Safety first — if conditions aren't right we'll reschedule. Tampa Bay weather moves fast and we'd rather wait for the right day than force a session in bad light or rough water.

  • Yes — reach out for a custom quote for sessions beyond our standard service area.

  • Just ask. DM us, email us, whatever works for you. We don't bite. The water might though — just kidding.

ready to book?

tell us a little about yourself below and we'll be in touch to confirm your date.